Case / Blog of a real estate agent in Moscow

expert: @novodzinskikaya_olga

Blog of a real estate agent in Moscow

expert: @novodzinskikaya_olga

Blog of a real estate agent in Moscow

The profile style and strategy are fully developed

Packed blog using stock photos

Doubled the audience of the account

Profile attendance increased by more than 35%

Task:

Pack and keep a useful instagram of stock photos;
The blog is necessary for clients from real estate sites to increase loyalty;
Create a business card account

Getting started

At the start, the first thing we had to work with was the visual identity of the page. There was no general style in the account, the photos were not of fine quality.

Pages are always put in order before the launch of advertising, visual attractiveness is achieved.

Insights Overview BEFORE/AFTER

Account activity was also very low, followers were not engaged. We can say that the account was "dead", although some cognitive content was being posted, but in general it did not provide enough attention.