After the client contacted us, we came to the conclusion that social networks did not reflect the values of the product and the company. For Instagram feed, they used visual templates, and the posts did not convey information about the company’s values, the scale of the company and its advantages were not clear.
We completely revised the social media strategy and developed a minimalistic visual feed that reflects the value of the product, while matching corporate colors and corporate font. We also repackaged the YouTube channel, adding covers, albums and descriptions to the videos.